m.me is a shortened URL service operated by Facebook that redirects users to a person, page, or bot in Messenger. You can use them on your website, email newsletters, and more. 

This can be used for many purposes, such as tracking different links placed in different channels or tying a Messenger user to a session or account in an external app. You can even use it to direct the user to specific content or features available within the bot. 

Your m.me link is m.me/YourPageName. To add/change your m.me link, Go to your Facebook Page and click edit on your user name under the "About" button of your Facebook Page.

If you would like to share a link that redirects your users to a specific block, you can pass a reference name to do so as follows:

Example: http://m.me/VYSBImessage?ref=get started 

In the previous example, if a user enters the link, it will be redirected to the "get started" block.

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